About LittleShares
LittleShares helps families give gifts that grow. We make it easy to gift stocks to children, start compounding early, and build long term wealth with a calm investing approach.
Our Story
LittleShares started with a simple observation. Most gifts for kids disappear. Money does not have to. Each holiday season families spend on toys, gadgets, and gift cards that fade fast. Meanwhile the tools that build wealth over time are often introduced far too late. Stocks, compound interest, and steady investing habits can change a child's future when they begin early.
We built LittleShares to make stock gifting feel straightforward and responsible. It is not a game and it is not about frequent trading. It is about giving a child ownership in real companies and giving that investment time to grow. If you want the full flow from gifting to account funding, see How It Works.
Trust matters in anything financial. If you want to know who built LittleShares and why, visit Meet the Team. If you want to hear from families using the product, read Testimonials.
The Mission
Our mission is simple. Help families turn gifts into long term financial security for children. We believe compounding should start early. We believe stock ownership should be accessible. We believe good decisions should be easier than impulsive ones.
LittleShares supports real investing for real life. You can gift stocks for birthdays and holidays. You can focus on long term growth. You can teach kids the basics of ownership and patience. You can also use tax aware strategies when appropriate, including tax gain harvesting within the rules that apply to custodial investing.
If you want a deeper explanation of account structure, protections, and how we handle data, visit Security and Compliance. If you want practical guides on compounding, investing basics, and taxes, visit Learn.
Company Values
Long Term Over Short Term
We optimize for long-term outcomes. We design for consistency, clarity, and time in the market—not activity for its own sake.
Transparency
Clear pricing and explanations are required. If users can't understand what's happening, that's a product failure. See our Pricing page.
Education over Speculation
Kids need fundamentals, not hype. Ownership, diversification, and patience matter more than trends. See our Learn section.
Family First
We build for families who want to give something meaningful. Simple tools to contribute, track progress, and keep the gift's intent intact.
Security Is Our Top Priority
Financial products require discipline. We take identity protection, account integrity, and data security seriously. See Security and Compliance.
Ready to Start Building Their Future?
Join families who are giving gifts that truly matter.